Deciding between channel partners and sales as a go-to-market

Sam Fitzroy, a nearly 15 year veteran of the HR tech space, discusses his experience co-founding Dalia. How they acquired their first customer and their transition from channel partnerships to sales.

He also covers his 8 years working at Indeed and 2 years at The Muse. He compares and contrasts technical partnerships focused on integration versus marketing partnership focused on revenue generation.

Finally we close with a discussion of fundraising in todays market.